One field in which NLP is especially relevant is that of sales and marketing
‘Neuro’ – understanding how we process information and meaning. ‘Linguistic’ – improving communication.
NLP can help those involved in sales to become more skilled at communicating. By helping to be better communicators, you can better identify clients’ needs and meet those needs more easily.
Through emphasis on both verbal and non-verbal communication, you can learn principles that turn you into a more powerful, confident and flexible communicator.
Neuromarketing And Persuasion
Over the last 20 years, growing research from Neuroscience, Social Psychology and Behavioral Economics has been providing new insights on how the brain makes buying decisions. That gave birth to a new field, Neuromarketing. With his extensive knowledge and experience in both Neuroscience and marketing, Dr. Wu helps businesses grow revenues rapidly by guiding their customers to make informed decisions.
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